23
Jan

3CEMS – Reposition a market leader

Starting point 3CEMS, one of the biggest multinational EMC companies worldwide with 16’000 employees in Mainland China, Taiwan and the USA, focused mainly on operations when they contacted us in 2011. The building of a corporate identity, marketing design and online presence was less important to their business. SwissTank Mission As 3CEMS realized that due to the lack of online

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20
Jan

Business Meeting Traps

Have you ever sat in a meeting with thoughts to escape? Long hours of discussions which are going on and on and without beginning or end while work remains undone…? How long are you ready to be nonproductive and to suffer because of poor meeting management? As a fact and a possible solution, more than a decade ago, Allen Bluedorn,

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