Market Entry Strategy


In- and Outflow of Foreign Direct Investment

When reading the newspapers and following recent discussions, one might get the impression that Chinese foreign direct investment exceeds the incoming FDI by far. The following post aims to give an introduction to Chinese in- and outbound investment as well as summarizing recent trends and controversial projects. The majority of FDI to mainland China took place since the 1990s, especially in the last

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Invest in China – There isn’t just one way of doing it

Joint Venture, Strategic Alliance, Representative Office, WFOE – there are a lot of different options for a market entry in China. Which one is the best for your company and why should you invest in China at all? A few years ago, China was a target for foreign investment as it offered low labor costs and a huge, untapped market.

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